
Strategy & Housing Market Analysis
Understanding the market you are operating in and creating development or regeneration strategies based on housing need are essential.
When launching a successful delivery programme, understanding the market you are operating in and creating development or regeneration strategies based on housing need are essential.
Data and capacity for growth are fundamental pillars to achieving this.
We offer the following strategic and housing market analysis services:
- Market research
- Need and demand assessment
- Development strategy
- Regeneration strategy
- Master planning
- Funding strategy
We undertake housing market, competitor, demographic and socio-economic analysis to inform strategy development.
There’s more to regeneration and development strategies than delivering new homes. We support clients to ensure good quality of life for residents, whilst also increasing asset value and borrowing potential. Our diverse end-to-end service offering provides a total place solution, linking asset management reviews to regeneration and development opportunities.
To enable our clients to deliver even more, we develop funding strategies for Local Authorities and Registered Providers, identifying constraints and opportunities.
Key contacts
Simply call 0121 5153831 or complete the enquiry form and we will be in touch.
ARK’s work in our development team and on our programme has been excellent. Their consultant helped us work through the strategy, drafted procedures and led our team in the inception and delivery phases.

ARK embraced the challenge we presented and worked with V2C to develop an inclusive approach and helped us scope the potential of our future programme.

ARK were a great partner to work with, together we articulated the vision for our Development Strategy. They worked exceptionally well with our tenant group who also fed into the process for delivering a strong and relevant strategic document.

Case studies
Read some of our recent case studies to find out how we have worked with clients to achieve excellent outcomes.

Supporting Valleys to Coast Housing to improve processes
ARK worked with Valleys to Coast to enhance housing services, tackle repairs efficiently, and improve customer satisfaction. Watch the video …

Providing expert interim support to Birmingham City Council
When BCC needed an Interim Head of Commercial, ARK’s Neil Cox stepped in, delivering strategic leadership and driving key housing …

ARK and Birmingham City Council SHDF Tenant Engagement Project
The Birmingham City Council SHDF Tenant Engagement Project, led by the ARK Team, focused on improving tenant participation, addressing energy …